Common Negotiation Mistakes Women Make
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Getting through the inbox
Dr. Joy: “Do you want to send an email or be seen? You want to be seen, of course! Success tip? Find a plug. A plug is a person that can directly connect you to the investor, send an initial email on your behalf, or at the very least lead you to someone who can.”
One interesting thread on Quora explores the question of why people are more likely to do business with someone they know. This article dives deeper into the matter, noting social proof is at play and the fact that we’re conditioned from childhood to avoid strangers. Many can be concerned about their own vulnerabilities when they’re unfamiliar with a subject, fearing they’re more at risk for being influenced. Having a trusted source give a backstory in advance can relieve some of those anxieties. So, the plug to which Dr. Joy refers is rather important.
