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Source: Oui the People / OUITHEPEOPLE

In times of civil unrest like we’re currently experiencing, it’s easy to feel frustrated or even guilty if you’re not on the frontlines protesting like many in the Black community. It’s important to know, however, that taking to the streets is just one of many forms of protesting the oppressive system of racial injustice we’re taking a stand against. And as was demonstrated by the infiltration of several luxury brands and million- and billion-dollar businesses over the past few days, nothing speaks louder than money.

In times like these, it’s important to both withhold your dollars from businesses that have shown they don’t care about the Black plight in America and to support those that do. Even more pertinent is the need to support Black businesses, many of whom were already struggling or shuttered in the wake of Covid-19, and who may be attempting to rebuild in the midst of businesses around them literally being burned to the ground. So this week we’ll be focusing specifically on Black-owned brands you can turn to in order to take care of your personal grooming needs right now. Up first are skincare brands.

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16 Black Women-Owned Personal Health And Wellness Brands To Support Right Now

Oui the People

Formally known as OUI Shave, Founder Karen Young changed the name of the brand as she realized with it came a bigger mission:  The reConstitution of Beauty. As she explains on the site, “We believe beauty shouldn’t come at the expense of our psyche. Rather than pursuing flawlessness, we aim to build efficacious products, designed thoughtfully, that help you feel great in the skin you’re already in.” With a focus like that, you can feel good about addressing your shaving needs with products from a brand that sees you and celebrates who you are.

The Butter Bar Skincare

Founded by Kimberly-Chloe Wilson, The Butter Bar Skincare is an all-natural brand that handcrafts every single item to order. Products include cleansers, toners, scrubs, masks, moisturizers, and more and you can shop the site based on your specific skin type or issue.

Hanahana Beauty

Everything you need to know about Hanahana Beauty is right in its mission statement: “Hanahana Beauty is an all-natural, skincare + wellness brand whose mission is to disrupt the global beauty industry….Hanahana supports the uplifting of women of color through designing and making all our products with natural ingredients.” Those products include shea butters, balms, scrubs, and exfoliating balms formulated to treat your skin with the love it deserves while giving back to women from the Katariga (suglo) cooperative in Ghana.

Folie Apothecary

Folie apothecary is a niche handcrafted skincare line created by Nikisha Riley. Pronounced Foh-lee (French for madness), the 100% natural products include face serums, mists, and hair oils made in small batches.

Plant Apothecary

This certified organic, vegan, unisex line takes care of your skincare needs from head to toe, with body and face washes, a makeup remover, healing bath salts, oils, soap, and more. You can even shop sets to make sure you cover all your needs.


Created by Tatiana Price, the mission of skinBUTTR is straight to the point: “simplify, educate, build confidence, and promote healthy skin.” The natural body care line consists of whipped shea-based body butters and scrubs while the skincare line is formulated to deliver hydration step by step. Both lines will leave you glowing.

Mary Louise Cosmetics

Named after her grandmothers, Mary and Louise, Founder and CEO Akilah Mary-Louise Releford created this line with the belief that “everyone should have easy access to wholesome, natural, and organic beauty products.” And that’s what she provides via her product line of serums, butters, masks, and soaps.

Three Notes

An array of cleansers, toners, and moisturizers made of natural, organic ingredients like hibiscus, charcoal, clay, and aloe define this plant-based brand created by Tanzania Crew. After taking a holistic approach to heal her own adult acne, Crew decided to bring her premium grade products to market.

Queendom Aesthetics

Deemed the #1 Skincare Brand & Spa in New Orleans, Queendom Aesthetics’ products address everything from dry to oily skin, acne, blemishes, clogged pores, whiteheads, cracked skin, eczema, dark circles, and hyperpigmentation. They also have a signature collection of natural handmade skincare products.

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Since 2015 Bolden has been catering to the skincare needs of women of color. Created by Chinelo Chidozie and Ndidi Obidoa with the mission to provide “expertly-cra­fted, responsibly-sourced, and tailor-made” solutions for our skincare needs, products include an acne spot treatment, dark spot treatment, SPF 30 moisturizer, clarifying cleanser, and a toner and night serum formulated with glycolic acid for spa-level quality.


Kubra Kay

Influenced by founder Khadidja Toure’s West African heritage, Kubra Kay is built around the skincare secrets and DIY recipes the entrepreneur’s mother would make in her own kitchen. Products in the vegan, sulfate-free, paraben-free, fragrance-free, cruelty-free line consist of a variety of creams such as cocoa butter and shea butter, a vitamin A&E night cream, and a razor relief cream.

Glam Body, LLC

After struggling with eczema, publicist and television producer Danika Berry began doing research on how to heal her skin, and out of that effort Glam Body, LLC was born. Created with the mission to empower women to find confidence in their own skin, Glam Body is a line of coffee-based scrubs that helps heal dark spots, dry skin, hyperpigmentation, and cellulite.

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