7 Companies Effectively Marketing to African American Consumers
- By
MadameNoire
Home Depot: To appeal to African American female homeowners, Home Depot put a twist on ‘Girls’ Night Out’ this past summer. Instead of heading to the mall or the club, women could head to Home Depot to get how-to tips on home projects such as painting and applying tile. Earlier this year, the home improvement company offered a $150,000 grant program for on-campus improvement projects at Historically Black Colleges and Universities.
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