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KA’OIR COSMETICS – www.kaoir.com
Founder: Keyshia Ka’oir
How would you describe Ka’oir Cosmetics?
“KA’OIR is unique and bold. There is a little bit of everything for everyone: lipsticks, lip pops (also known as lip glosses),
nail lacquers, eye shadows, primer and recently launched Glitzsticks (for the glamorous life!). But what makes this brand unique is the high quality and the assortment of colors we carry for each type of product. When you look at KA’OIR products,
from the packaging to the quality when applied, even the individual names for the products, it represents who I am and my unique style. If I wouldn’t wear it, it’s not offered by KA’OIR. I’ve worn every one of my products personally before launching it to my customers. Make no mistake, KA’OIR also has products for the less flashy type with neutral colors such as pink, red, or nude. As I said before, a little bit of everything for everyone.”
What inspired you to create a nail polish company?
“I was mainly inspired to create KA’OIR for myself initially and then for my fans. I wore blue lipstick for the first time and my fans wanted to know where I got it from. The blue I initially wore was a mix I created. But when I saw that other people were interested, I was inspired to get serious about it and launch a full line.”
How did you break into the business?
“I started out modeling. I used it as a stepping stone to create my own personal brand and then my business brand.”
What is the most popular color in your collection?
“I would have to say the blue color is the most popular because that’s the color that inspired the KA’OIR brand. It’s bold and stands out, so many people want to try it just out of curiosity and are surprised to see that they can rock it just as good as I do.”
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