How Companies Can Actively Recruit More Women
- By
Julia Austin
Source: Cecilie_Arcurs / Getty
Use minimal language in job descriptions
What we mean by this is, do not ramble on, listing 45 hyper-specific skills the job requires. Men will apply to a job if they meet just roughly 60 percent of the requirements, but women often won’t apply unless they meet 100 percent of the requirements. The longer and more complex the job description is, the less likely a woman will believe she meets 100 percent of the qualifications.
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