(theLoop21.com) — In an effort to better understand the economic status of African Americans and the perceptions behind the racial disparity that exists in today’s economy, TheLoop21.com, a top African American website for economic and political news, has commissioned the largest-ever consumer study of African American consumers and workers. In partnership with the national sorority, Alpha Kappa Alpha (AKA) Sorority, Inc., the “2010 Economic Survey of Black America” seeks to provide a clear assessment of Black America’s economic status and black consumer confidence from the perspective of thousands of black consumers and workers. The “2010 Economic Survey of Black America” will be conducted online at http://www.TheLoop21.com, effective Friday, April 9 through Friday, April 23.
“In today’s multi-cultural society, it is important to evaluate the strength of the U.S. economy based on the economic well-being of all its citizens,” said Darrell Williams, publisher of TheLoop21.com and a Ph.D. economist. “This survey is the first of its kind in that it provides real-time, real-life participation directly from the people themselves–Black consumers and workers. Our mission is to look behind the statistics and commentary on the black economic condition in order to give voice to the economic priorities and concerns from the community itself so as to positively influence the economic policies being formulated during this global recession.”
To ensure the participation of persons of color from various economic strata, TheLoop21.com is collaborating with Alpha Kappa Alpha. The national sorority plans to engage its 250,000 college-educated membership and their families from over 975 chapters in the U.S. and abroad.
