Every Song Has A Story: ‘Hit ‘Em Up Style (Oops!)’ By Blu Cantrell

Source: MediaNews Group/Boston Herald via Getty Images / Getty

Neircus Marman?

Back in 2001, if you really wanted your song to soar, it had to have a killer video as well. And “Hit ’em Up” definitely had that angle working in its favor. We basically watched as Cantrell hit up all the stores spending money that didn’t belong to her. And as jilted as she had been by her man’s actions, we didn’t find anything wrong with it.

What was interesting about the video though is that years later, fans started to recognize that there was something off with the Neiman Marcus sign. Instead of being spelled correctly, the sign in front of the store read: “Neircus Marman.” I don’t know if this was done to protect Blu and Arista from litigation. But seeing as how it took fans years to spot the spelling.

In 2017, writer Gabby Noone tweeted, “just realized in the video for Blu Cantrell’s “hit em up style” she doesn’t shop at Neiman Marcus but rather: [picture of the story sign which reads: Neircus Marman.”

Check out the image of the misspelled sign at :20 second mark in the video on the next page.