Case Study: The Best and Worst Hip-Hop Fashion Lines

January 11, 2011  |  

Fetish


After playing the role of a fashion designer on her television series, Eve took a chance in reality and in 2003 launched her line Fetish, a line of urban sophisticated clothes for juniors and women. Unfortunately for Eve, she hasn’t seen much success in fashion. She’s had three failed partnerships with manufacturers, mainly due to clashes between the opposing parties about what the brand’s concept should be. In 2009, the rapper turned actress shut down the clothing line due to “legal reasons.”

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