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(CNN) — Dennis Crowley — a 33-year-old who’s always in a sweatshirt and wears an eyebrow-length mop of Justin Bieber-like hair — has sought to turn adult life into a whimsical game. In his world, people should earn points and prizes for making random discoveries like that one. His latest venture, a popular smartphone app called Foursquare, lets players use their phones to “check in” to the various restaurants, bars, art galleries and friends’ apartments they visit in the course of their day. With each stop, they earn points; people who complete special challenges — like visiting 20 pizza joints, staying out past 3 a.m. on a “school night” or being a serial karaoke singer — get special merit badges, as if they were digital Boy Scouts.

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