via Victoria’s Secret PINK Facebook page

The Limited Brands’ Victoria’s Secret and other major chains are capitalizing on the opportunity to sell intimate apparel to prepubescent girls. Yes, even younger girls need underwear. But perhaps there’s something a little too “intimate” happening here?

Victoria’s Secrets’ PINK college collection has been popular with older teens. However, by using acts like Justin Bieber to perform during their nationally televised fashion show, the company’s target customer seems to be getting even younger. The justification that came from Limited’s CFO is that tweens “want to be older…they want to be cool like the girl in college.” The question is whether that’s justification for targeting them.

Justice, a retail store targeted at girls ages seven to 12, sells a collection of bras and panties specially for their clientele. Other stores that reach this tween audience like Hot Topic and Urban Outfitters are following suit.

In the 90s kids wanted to smoke cigarettes to be cool, which the nation agreed was harmful. Ultimately, it led to the death of candy cigarettes. I’m in no way saying girls wearing lingerie is like children smoking, but shouldn’t there be a line drawn on clothing that pushes the envelope as well?

Taking a quick look at the Victoria Secret website you can easily notice that the PINK line is not all about track suits and bright colors. There are several options for lacy panties and thongs.

In my opinion, these undergarments promote the loss of innocence for our girls. If no one’s looking, why does a kid need such fancy panties? Am I overreacting on this issue? Let me know your thoughts.

Follow CAP on Twitter: @in_allcaps

VictoriasSecret.com

We know girly girls love to get all dolled up and dressed to the nines in fabulous clothing. But what about what you’re wearing underneath those beautiful pieces? Sometimes your lingerie is just as important as what you wear on the outside: it can make a difference in smoothing out the bumps and lines from those body parts you want to do a bit more work on; and it can make you feel more confident to know you’re at your best, even underneath it all.

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Source: poshlingerie.net

How bad are granny panties really?

If you ask me, with all the forms of underwear out there that have one butt cheek out, a string in the middle, a bow in the front and some lace on them, they’re not bad at all. I usually save the granny panties for that time of the month and the monthly panty shortage (aka, laundry time!), but when I’m not around my boyfriend, I’m wearing those joints more often these days.

Back in the day, things were MAD easy when my mother (and probably your mother too) was buying my underwear for me. Somehow, my mother knew my size perfectly, would pick up a colorful pack of Hanes briefs from the store (I would get bikinis on my own later) and throw them my way before school started, when the season’s changed, or after she peeped some holey draws in the dryer. They always fit, they were always comfortable, and they always did what they were supposed to do. But it wasn’t until junior high that I started noticing that briefs just weren’t good enough anymore. Or so it seemed. Getting dressed for gym, friends were rocking thongs and making my “Wednesday” printed panties (I know you had the underwear for every day of the week too) look like something for a third grader. From then on, even though I knew no one was going to see my underwear but me at the time, I felt that I needed to step my game up. That’s when it all started.

When I look in my panty drawer today, clearly many years after the horror I faced rocking saggy granny panties in the ladies locker room in the sixth grade, I see an array of colors and fabrics strewn about from the past few years. Boy shorts, cheeky panties, glittery thongs, those tight a** hipsters. They have all kinds of snarky comments printed on them, and when I bought them I was excited. However, the fact that they’re now sitting in the cut in the back of my drawer is a tell-tale sign that they were given a try and failed. That is, they failed the test of keeping me covered, cute and comfortable at the same time, therefore, they were banished to the back, where they’ll only be used in absolute emergencies (once again, laundry time!). Through these panties I learned a lesson: panties aren’t made how they used to be, and in turn, they’re actually doing way too much these days.

Ever tried the cheeky? They’re the joints that come with lace trim and wild colors, and they leave a whole lot of booty out just in case you want to reveal a little somethin’ somethin’. Seriously, you know baby T’s and midriff baring cropped tops? Cheekies are like that for underwear. They’re the miniskirt of panties, and while they’re cute, they give you wedgies.

And don’t forget about boyfriend shorts. Weren’t they all the rage a few years back? They looked like shorts, but fit like those tight volleyball shorts that used to constrict your breathing in high school. They were supposed to look like a comfortable pair of your boyfriend’s briefs, but of course, not fit like your man’s actual briefs. In fact, as my friend would say, those jokers were a no-go because they could give you the terrible two: a front and back wedgie. In case you were wondering, no, that’s not cute at all.

And don’t get me started on the underwear that push the concept of “less is more.” Yes, I’m talking about thongs. They were once meant to help prevent you from having panty lines with skirts, tight pants, dresses and light-colored bottoms, but women these days wear them with just about everything and to everything: the gym, under sweats, with shorts and more. Maybe that’s why they’re always playing peek-a-boo over people’s bottoms. They can be cute, and they can be helpful, but per the usual, they just aren’t as comfortable as my bikinis or my granny style briefs. I’m sorry, they’re just not.

Aside from wearing some swexy and sassy pieces to impress a boo thang, I think, like most people, that my hope when I pull up and put on underwear is that I’ll be comfortable, and that my lady bits will remain cool (or at least have space) and covered. But these days, underwear are meant to expose every damn near every inch of you, and if they’re not riding up, they’re shrinking with the quickness in the dryer, or causing you to have to mentally prepare just to put them on. Why is the material and the fit for underwear getting smaller and smaller? Why when I go for a run do my hipsters cause so much trouble? (I’ve alleviated the issue by buying running shorts that have underwear in them already!) I understand that a part of the problem is fit, but if I go up in size, why do wedgies still have to put a damper in my jeans? Why when I search through drawers at stores is the selection full of a bunch of strings glitter, bows, and writing that says “Enjoy the view”? Where am I? Justice!?

While I don’t yearn for the days of my mother buying my draws for me, back when they always fit and did the least and the most at the same time, I do miss the days when underwear (NOT LINGERIE) was simple, and not low-rise to match jeans I don’t wear. Until panties and the people who make them get their act together, I’m going to stop paying $8 for a pair of draws, and stick to the big booty granny briefs that have kept me (and been a parachute just in case) for all these years. Well, on the week days at least.

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Do you know that as many as 85 percent of women are wearing the wrong size or type of bra for their body? According to recent studies, about 8 in 10 women are experiencing problems with finding the right bra type and size, from complaints of sagging and overstretched straps to breasts literally busting over the seams of the fabric.

Having a good quality bra is more than just for looks; it can also impact your overall health over time. An ill-fitting bra could in return make you ill, cause back pain, poor posture and even migraines that could increase with time.

Many women would be surprised at how much bigger (or smaller) their breasts really are and what types of bras that are not as effective for their body type. If you have been wearing the same size bra since your training bra days ended, it might be time to re-evaluate and re-up in the lingerie department (sounds like another reason to go shopping!).

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afreeimages.com

Women primp and shop to look their best in an effort to get a man and keep him. She’ll make sure her mind is right and body is tight, never missing a beat. She’ll articulate herself and be full of class.  With all that effort, it would be hard for a man not to take notice…right? Wrong! There are a few things that men just don’t care enough about. If you enjoy doing these things, keep it up but know that those efforts are for your own pleasure because he really just couldn’t care any less. The average man would agree that these are items he can’t be bothered with. Let the exhibition begin…

For a woman who prided herself on affordable fashion for the entire family when she first entered the White House, claims that Michelle Obama shut down part of the Madison Avenue Agent Provocateur lingerie shop in New York City while on a $50,000 shopping spree this past weekend seemed ridiculous, and that’s exactly what they are.

The White House has denied claims reported in The Telegraph that say the First Lady’s knack for racy night wear boosted the boutique’s sales by 12 percent. Kristina Schake, director of communications for Michelle Obama told MailOnline “This story is 100 percent false.”

The Telegraph‘s agenda is obvious by the language it used to describe Michelle Obama’s fake purchases:

“Michelle Obama has risked the wrath of cash-strapped Americans by indulging in a $50,000 shopping spree at Agent Provocateur…

“Along with the the Queen of Qatar, Sheikha Mozah, she closed off part of Madison Avenue to spend time in the luxury lingerie shop.”

So not only is she making a mockery of the American public by blowing her money on lingerie, she’s doing it with the Queen of Qatar? Even Agent Provocateur has denied the claims, saying it has seen an increase in sales but that has nothing to do with the First Lady because the shop doesn’t discuss any of its clientele or their purchases.

Luckily, the White House got right on this rumor, especially as stories of the First Lady’s expensive wardrobe for the family’s equally pricey Hawaii vacation and the $2,000 State of the Union dress by Barbara Tfank linger. Nice try Telegraph, but you failed this time.

Do you think the public has a right to know how much the President and First Lady spend on clothing?

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What kind of sex is she having that she needs $1,500 worth of toys and goodies? Let’s just hope this was for some sort of party or as gifts…no? I didn’t think so either.

Anywho, the singer popped into a sex shop while in Paris late last week. If you’ve ever been to the City of Lights, you’ll know that their sex district, including Pigalle Place, is pretty epic and infamous (and out in the open). Rihanna allegedly went through the shop picking up handcuffs, toys, lingerie and candles. She was even seen afterwards clutching a book by Ellen von Unwerth that was filled with uber-Hot graphic images. Coincidentally, Unwerth was the photographer behind the dark, erotic promotional images for Rihanna’s album, Rated R.

Ri-Ri is a big fan of sex shops, as she’s been seen picking up items from stores in Sydney, Australia and Ottawa, Canada during tour stops and more. Hmmm, no telling which boo she might be using these toys on or with. She’s said to be getting EXTRA close to her “We Found Love” co-star Dudley O’Shaughnessy, but she was also recently spotted with her ex, the oh so fine, Matt Kemp. Either way, this chick is no doubt going to have fun with whoever she’s with. $1,500. Word???

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By Charlotte Young

Uyo Okebie has always loved everything fashion.

But two years ago, Okebie learned that the fashion industry wasn’t so kind to new mothers. Shortly after giving birth to her daughter, Okebie found herself searching countless stores for “cute” and inexpensive nursing bras. Her options were fairly limited.

“Everything I found was either boring and matronly or it was Hot, but too expensive and ill-fitting,” she said.

Displeased with those selections, Okebie wondered if other mothers shared her sentiments. After conducting her own market research with expectant and new mothers across the country, she discovered that she was not alone in her frustration.  Okebie decided to address this problem by creating her own line of functional, Hot and affordable nursing lingerie; last year, she launched You! Lingerie.

Through her line, Okebie intends to remind women that they do not have to completely lose themselves once they become mothers. “I believe that just because you bring a life into the world, you should not stop being the person you were,” she said. “If you were stylish, a fashionista, or loved cute lingerie before becoming a mom, that should not stop just because you’re expecting or breastfeeding.”

Interestingly, the letters in “You!” also make up the letters of Okebie’s first name, “Uyo.”

A graduate of Duke University’s business school, and a former employee of Kraft’s brand management department, Okebie is determined to see her brand become a household name for expectant and breastfeeding mothers. It appears that she is well on her way to achieving that goal. So far, You! Lingerie has garnered loads of positive reviews. Okebie says the “mommy network” is to thank for helping to spread the word about her company.

“Once a mom finds a brand she loves and trusts, she tells all her friends and family,” said Okebie.

She adds that social media, blogs and mommy forums have all been a tremendous assistance in the company’s rapid growth. Since its launch, the company has sold products directly to consumers through the website and to maternity retailers across North America, Europe, Australia and Asia. The line has even been featured on NBC’s “Today Show.”

“There are so many new and expecting moms that have been looking for something like You! Lingerie,” said Okebie. “Now, they are so happy to find something that fills a void in the market.”

Showing how much you love someone with a small token of appreciation or model gifts is generous and lovable at best, but sex appeal can work just as well with men’s senses. It’s like a radar screen that ignites shock waves in a relationship, similar to the day you first met. Electricity! Men are visual creatures so why not experiment with sexual lingerie pieces to get him going in the bedroom? If you’re stuck on what to do, then take a peek at list of desirables.

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One of the best things you can do for yourself and your honey today is rush home and have some mind-blowing sex. Hitting the sheets, floors, walls, sofas, desktops or wherever else strikes your fancy is really good for you, him and your relationship.

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