(CNBC.com) — While big companies clamor to make the most of new technologies and digital resources, some have it all figured out, while others are still evolving. One of the most popular new technologies is the microblogging site Twitter.
To get a sense of the companies most effectively using Twitter, CNBC.com asked Ben Elowitz, CEO of the social media firm Wetpaint and author of the Digital Quarters blog , to give his take on who is making the most the site. From providing better customer service to building stronger consumer connections, the top “tweeting” companies have improved public relations and enhanced their operations by incorporating new media.
So, which are the top companies using Twitter? Click ahead to find out!