McCauley’s website What About Our Daughters — states that it is: “Unapologetic, Uncompromising and Unbowed in Defense of Black Women and Girls.” She began the blog in 2007 in response to Don Imus’ infamous “nappy-headed hos” comment about a women’s basketball team. She is also the founder of Blogging While Brown, which is an annual gathering of black bloggers and the Michelle Obama Watch blog.