Fitness for Curves
“Squats no shots!” is a phrase commonly used by gym buffs all over the “fitspo” social media scene. Plastic surgery, as we all can see, is becoming a growing trend among women who want a plumper rump. But many fitness gurus are advocating for a less risky, more natural way of attaining a fit, curvy body: just work out! Black women, according to the Center for Disease Control, have the highest rates of obesity, which can lead to stroke, heart disease, and Type 2 diabetes. And that’s why, co-founders Ashley Hicks and Toni Carey of Black Girls Run!, started their efforts to combat the obesity epidemic. Starting a fitness business to attract Black clientele is much needed.