Beyond Barack – Ten Men Who Run Things

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8. LeBron James – You may not be a fan of the Cleveland Cavaliers, but their star player is making moves on and off the court. James is said to have made over $150 million in endorsement deals alone last year. Negating his contract to play and personal promo, he and his three partners own LRMR Innovative Marketing Branding that’s signed several athletes. Gotta love a man that invests in his own future.

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