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torrei hart creates heavenly hart haircare line


When most people speak of Torrei Hart, they’re usually referring to her in a conversation about her ex-husband, comedian Kevin Hart’s infidelity or forcing her into the narrative of “bitter ex-wife” while pitting her in some way, shape or form against his current wife, Eniko Hart. But Torrei maintains that she’s moved on a long time ago and is focusing on building her own brand, providing for her children, and co-parenting in the healthiest way possible. BET recently caught a moment with the super mom, comedian and beauty entrepreneur to talk about all the moves she’s making to ensure the best life for her children. Torrei states that she understands why some people aren’t familiar with anything she’s accomplished outside of her marriage to the Jumanji: Welcome To The Jungle star, but shares she’s hoping that will change one day:

“Honestly, I don’t get offended [when people refer to me as an ex] because that’s all they know.”

“It’s a part of my legacy and that’s okay. But I’m here to let them know, I’m more than that.”

The mother of two also states that co-parenting allows her the freedom and time to focus to pursue her own career goals:

“I get three days out of the week to kinda just take me time and really focus on everything that I need to do. So, when the kids go to their dad’s for that period of time, I’m super zoned in on what I have to get done and I make it work.”

One of the ideas that came to Torrei when she had a bit of a break from parenting? Heavenly Hart Haircare, a natural hair care line named after her 12-year-old daughter. The line consists of seven products so far, which Torrei got the idea for while attending her hot yoga class. Torrei says the idea was birthed as she struggled to find “a young, hip hair brand connected to this generation.”

Torrei shares the idea is just as much about creating alegacy to pass down to her daughter as it is about building a brand for herself:

“I was inspired by my daughter [to create the line]. I wanted to present her with a gift when she turns eighteen. So, more than anything, it’s a message, a self-love gift to her and reminder to women just to love yourself and go after whatever you want.”

Torrei partnered up with Nzuri for the line, and ensured with chief trichologist Leola Anifowoshe that natural ingredients like pumpkin seed oil, coconut oil, yucca root extract were included to ensure healthy hair:

“We specialize in hair scalp therapy and hair rejuvenation,” Torrei adds. “We have a product that is a medicated hair scalp spray($19.95) which rejuvenates the scalp and it’s oxygen based, too. Also, the leave-in conditioner ($14.95) is another really good one. We have a hair soufflé ($21.95), which is great—it’s a moisturizer.”

When it comes to her own haircare, Torrei shares that her locs are actually a result of her being lazy:

“To be honest with you, I was just lazy.”

“I was tired of doing my hair every day. I was tired of wearing wigs. I was like, ‘You know what? I’m lockin’ it.’ It’s natural. It’s who I am and so, I locked it. My mother also has locs so, she was an inspiration. She’s had her hair locked now for almost 20 years.”

“And it wasn’t that hard for me because I actually went to a lady who was able to add a few pieces in the beginning process. And as it started growing, she would just like razor them out. So, I didn’t have that awkward, awkward, phase in the beginning.”

Well one thing is for sure, there is nothing lazy about Torrei’s approach to motherhood and her insistence that her children have financial stability in the future. You can read about Torrei’s struggles with adult acne and how she incorporates yoga and healthy eating into her lifestyle here.

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