Mixed race woman applying makeup in mirror
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Makeup and sweltering heat can be a daunting combination. From product transfer on your clothing to cakey-looking foundation, it’s easy to feel that the odds are not in your favor for a flawless summer makeup look. Whether you’re a makeup novice or self-proclaimed expert, it doesn’t hurt to add some new intel into the mix. And while YouTube University comes in clutch, there’s nothing wrong with expanding your horizons with info from the pros. That said, it’s time to get acquainted with Fresha.

Fresha may not ring any bells, but the beauty and wellness booking app has been helping the girls connect with professionals in their community and beyond since 2015. The app, which is home to over 130,000 businesses and over 450,000 experts worldwide, allows customers to book various services, including mani-pedis, hair coloring sessions, massages, and more. And when it comes to makeup, Fresha’s experts know the lay of the land, especially when navigating summer makeup hacks.

“The combination of proper preparation, suitable products, and correct application techniques makes the biggest difference in how long your makeup stays intact,” says a Fresha spokesperson. While it’s true that “no makeup can completely withstand extreme heat,” the experts share that the right tips can “significantly extend wear time during hot weather conditions.”

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If you’re ready to get a handle on your makeup application, you’re in luck. Keep reading for eight summer makeup hacks from Fresha’s experts to help your beauty beat go the distance. 

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