(Huffington Post) — At the intersection where social media and entrepreneurship meet technology and racial issues, you will find Latoya Peterson hard at work changing American society. The 27-year-old African American entrepreneur –who envisions new trans-media opportunities across Internet, TV, radio and print sectors amid a crumbling Old Guard corporate media infrastructure — presides over one of the most important ongoing national discussions in America: race relations. Peterson’s blog, Racialicious.com, sounds like a deliciously cynical spoonful of an issue most Americans find difficult to swallow. But it has grown rapidly since 2004, when it was created by original owner, Carmen Van Kerchkove. In 2008, Peterson was brought on as editor and eventually purchased the blog when Van Kerchkove decided to retire earlier this year. The 500 readers a day several years ago have ballooned to a current high of 10,000 … and the site is growing.