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(Smart Money) — 1. “We’re making money on your 401(k) — even if you’re not.” With a growing awareness of the importance of preparing for retirement, the number of 401(k) investors has soared in recent years, peaking at 60.6 million in 2007, according to Cerulli Associates, an asset management research firm. But that torrid growth also left millions of investors in the lurch when the market crashed in 2008 and the value of their plans sank, in some cases dramatically. In fact, following the market downturn, the number of 401(k) investors dropped, settling at an estimated 50.5 million this year.

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