(Social Media Today) — It’s easy to get caught up blogging for blogging’s sake. You have an audience and you want to appease them. They are like Pac-Man, endlessly devouring content, fruit, ghosts or whatever else gets in their way. You want your content to be in that line up, but you have no plans to stick to any sort of a regular schedule. When you have an idea – This is the easiest time to blog. When an idea is fresh in your head and the words pour out of you, writing is a joy. Take advantage of these moments. If you can’t get to your computer right then, jot the idea down somewhere, a post it, a notebook, on your phone so you can come back to it. I’ve lost many good ideas by not writing them down. You all can do better than I.