Top African-American Public Relations Agents

Carol H. Williams

You may not know that it was Williams who devised the infamous tagline for Proctor & Gamble Co.’s Secret deodorant, “strong enough for a man…”, as well as Pillsbury Co.’s, “say hello to poppin’ fresh dough.”

Williams got her career started when she went to an American Association of Advertising Agencies conference and landed a summer job in 1969 at Leo Burnett Co. She eventually became the agency’s first female VP-creative director.

Today, she is one of the few African-American women who runs her own ad agency. Founded in 1986, Carol H. Williams Advertising is a full service integrated agency specializing in print, broadcast, radio and digital branding, with offices in Oakland, Chicago, New York and Detroit. Their unique insights have helped many Fortune 500 companies craft award winning multi-cultural campaigns.

Clients: U.S. Army, Walt Disney World, General Mills, Hewlett-Packard, Pantene, Sunny Delight and Nationwide Insurance.