via Twitter

We’ve brought you this second installment of today’s Tech Talk but this is just too good.

Randi Zuckerberg, sister to Mark and former head of marketing at the family’s social network, Facebook (she’s now an executive producer of the Bravo show Silicon Valley), posted a picture on her Facebook page (available here), showing the reactions of friends and family to the network’s new “poke” function. Callie Schweitzer, director of marketing and projects at VoxMedia, friend of the family, and a prolific tweeter, posted the photo on Twitter.

Turns out, Zuckerberg had only intended for her FB friends to see the photo. When it popped up online, she tweeted at Schweitzer, expressing her… displeasure.

“I posted it only to friends on FB. You reposting it on Twitter is way uncool,” she wrote, according to Mashable. (They have a list of the tweets that were exchanged.) Despite an apology and explanation (Schweitzer said it appeared on her feed so she assumed it was public), Zuckerberg used the incident to try and teach everyone a lesson in the dos and don’ts of social media sharing, saying it’s “not about privacy settings.” Now, not only has the photo gone viral, but Zuckerberg’s rant is getting lots of sarcastic responses from the online world.

“Yes, Randi Zuckerberg, Please Lecture Us About ‘Human Decency,’” is the headline on Dan Lyons’ article on ReadWriteWeb. Facebook has a long list of complaints in its inbox, some legal, many related to its privacy policies, which are circuitous and, to many, overly invasive.

Zuckerberg has lightened up a little in the past couple of hours, but it’s one more argument against Facebook and its handling of privacy issues. In many ways, the company has turned a deaf ear to the privacy concerns of users. When it’s in the family, the company might hear those complaints a little more clearly. And to be sure, if something actually changed for the better as a result of the incident, it would be a great moment for the company.

Image: Gawker.com

-The Federal Trade Commission says it’s considering rules that would require digital advertisers, third-party Web sites and social networks to ask parent for permission before collecting information about users ages 12 and younger. The existing Children’s Online Privacy Protection Rule, which went into effect in 1998, didn’t anticipate the Web as we know it today. With apps now aimed at users as young as two, the FTC has decided to take another look at the regulation and has opened up the issue for public comment. Online privacy has been a hot-button topic as marketers try to use the immense amount of online activity as a source for market research.

-NBC’s ratings went through the roof on Tuesday night, with 38.7 million viewers tuning in to watch the U.S. women’s gymnastics team win gold at the London Olympics. Gabby Douglas is a favorite in the women’s all-around competition, taking place today. On the men’s side, Danell Leyva shocked us with these photos (!!) and with a bronze medal in the all-around competition. And in your morning LOL, London’s Mayor Boris Johnson got stuck on a zip line holding two British flags during a stunt in Victoria Park. Now it’s a hilarious meme. Thanks Internet!

-Toyota is recalling 760,000 RAV4 vehicles and 18,000 Lexus HS 250h hybrid cars because of a suspension problem. The models in question were made between 2006 and 2011. If you’ve got one of these cars, get it checked!

-Restaurants and retailers fear the new healthcare law will cost them big-time. The law requires that those business owners with 50 or more employees provide insurance. Franchisees, who typically don’t offer health insurance, will have to now if they reach that employee threshold. Franchisees from companies like Subway and McDonald’s met with lawmakers in Washington last week and industry trade organizations are pushing for a softening of the Affordable Care Act through more specificity.

-Twitter reaches 500 million users. (You can follow us @MadameNoireBiz.)

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(Businessweek) — Facebook is trying to find friends in Washington—the old-fashioned way. The world’s largest social networking site is expanding its six-person Washington office, spending more on lobbying, and meeting with lawmakers, congressional staff, and privacy experts who question whether the company is adequately protecting the personal information of its 500 million users. Founder Mark Zuckerberg is also on a charm offensive to show he’s on the right side of the debate. “Privacy and making sure people have control over their information is, I think, one of the most fundamental things on the Internet,” Zuckerberg said in a 60 Minutesinterview on Dec. 5.

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