Every Madame has something intelligent, amusing, inspiring or just downright provocative to say and modern technology has given us a much greater platform to get our voices heard. As professional women, blogging is so much more than just an outlet, it’s a relatively quick, easy and cost-effective way to promote ourselves as never before.
In an article on The Atlanta Post, Kiesha Easley, puts it this way:
Blogging and social media in general has placed the keys to success in new hands. Instead of hunting employers down, now you can have them hunt for you.
It has changed the way people acquire jobs – it used to go something like this: a company would place an ad and then choose its candidates from those who applied. Now more than ever, it’s starting to go like this: a company needs a candidate that has a particular set of qualities, conducts a search, then contacts specific people based on that search – whether they’ve applied or not. Boom! A new employee is hired.
Blogging enables you to showcase your talent and be found when search times comes around. It also enables you to meet the right people at the right time who can present you with the right offer – something you would’ve missed otherwise.
For more, read the rest of the story here.