Meet Neffi Walker: The Entrepreneur On Business And Passion
The recent release of her lifestyle blog (www.neffiwalker.com) went viral with over 20,000 views in just a matter of one month and has garnered attention globally. Neffi is also the fashion editor for The Fashion Addicts.
With 15 years in marketing and an extensive knowledge of public relations, Neffi started her career in the events field focusing on sports and entertainment, working with brands including Adidas, Nike, Everglo, and Verizon. Neffi’s thirst and love for design, fashion, art and all things beautiful, has made each endeavor she partakes in seem almost effortless.
Last year, alongside her partner Tamara Jones, she launched Averil Elin, a clutch bag line designed with colorful Ankara patterns. They sold out of every item in a matter of two months.
Neffi also designs Transparency93, a clothing line based on her own personal aesthetic, which is set to launch in May 2014.
Neffi is also principle and CEO of Kennedi Price Baby, a luxurious natural skincare line created while she was pregnant with her fourth child, Nile Kennedi. In April 2014, Neffi will introduce Kennedi Price Baby to the masses at a star studded event in Soho, NYC. Neffi believes that your life and interests do not halt due to motherhood, it enhances them! Every win and loss that Neffi encounters is authored on her self-titled site Neffi Walker, giving a fresh and truthful light inside the life of a mother, and the mind of a creative and entrepreneur.
This busy lady took the time to sit down and chat with us recently, we think you’ll love getting to know Neffi as much as we did:
I couldn’t find lotions or products I could use for her when she arrived that gave me a luxurious feel. Everything was very fig and berry looking as far as packaging and the scents where basic. During my sixth month of pregnancy, I decided to research what it would take financially to create a company that would encompass my personality as far as packaging and my love for Nile into a bottle. I ambitiously launched Kennedi Price Baby the day I gave birth to Nile and shortly after suffered a terrible bout of postpartum depression and post traumatic stress disorder. I lost the ability to speak for about a week and had to regain the use of words…slowly. I was forced to bring my world to a halt and re-focus on my health. I’m happy to say throughout that time I sold over 50,000 bottles via word of mouth! This Easter I’ll publicly launch the first Kennedi Price Baby event in Soho, NYC.
I don’t believe there is such thing as a balance in life. I do believe you can deal with one thing at a time, day by day. That’s honestly how I deal with life. I allow my focus to be on the moment and on that moment only without any distractions and complete a task. Sometimes in life that isn’t a possibility, but for the most part it works really well with all that I have going on each day.