Rapper Remy Ma is the latest celebrity to expand her empire to include retail. The mother-to-be posted a video to her Instagram on Monday showing behind the scenes of the video shoot with V.I.M. Vixen, the clothing line she is collaborating with.
https://www.instagram.com/p/BmblSiiDOfR/?taken-by=remyma
The video previews the collection which includes a sexy little black dress, cute two pieces including a polka dot set and a more striped set. There are two pairs of jeans, a denim skirt, and even a black bodysuit. There is an orange camo jumpsuit that Remy is spotted shimmying in. The Bronx rapper stated via press release, “V.I.M. is a NY born brand, created initially for the people of NY, reflecting the swag that organically came from there – just like me.”
V.I.M. Director of Marketing & Advertising, Michael LaSalle lauded via press release, “Whether walking down the streets of her hometown The Bronx or strolling the red carpet, Remy has amazing style to dress for any occasion.”
In addition to the brand helping Remy bring her fashion dreams to life, a portion of the sales from the collection will be donated to the Remy Ma Foundation, which provides opportunities and resources to enhance the lives of women who have experienced incarceration. Via press release, Remy states, “I’m proud of this collaboration because it stands up for all women – especially women like me. The ones released from the prison system with a second chance but no start over point.”
Customers and Remy Ma fans will be able to shop the collection beginning this Fall 2018 on ShopVIMvixen.com or any of the 32 V.I.M. stores throughout NYC.
