The Death of Creativity Equals The Death of Innovation

July 26, 2010  |  

(Fast Company) — Last week, I was working from the 24th floor of a hotel in Lima, Peru, overlooking an ocean dotted with surfers under skies filled with skydivers, working on a new training program on innovative and strategic thinking for a client, when an email message popped up. A good friend of mine interrupted my flow with an article. At first I thought I’d check out the article later. But since I was in the middle of writing a workbook section on the value of exploring, of taking unplanned “excursions,” as the innovation firm Synectics calls them, I thought I should take a peek.

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