‘Sports Illustrated Swimsuit’ Has A Swimwear & Active Apparel Line In The Works
If Sports Illustrated Swimsuit knows one thing, it’s certainly swimwear. So it makes perfect sense that the annually published magazine, whose cover exclusively features fashion models like Naomi Campbell and Tyra Banks flaunting their figures with sexy swimsuits on exotic locales, is trying their hand at a new line of exclusive swim and active apparel.
Slated for an early 2018 release, SI has teamed up with RAJ Swim for the collection to cater to a full spectrum of body types. “This is a natural evolution for Sports Illustrated Swimsuit, which has long been considered the authority on swim style … RAJ Swim has a rich history and is highly respected in the industry, making the company an ideal fit to help bring the Sports Illustrated Swimsuit brand to life,” Bruce Gersh, SVP, Strategy and Business Development, Time Inc., shared about the new endeavor.
Ladies, you can expect to see offerings from the swimwear and active apparel lines with the release of the annual Sports Illustrated Swimsuit issue in early 2018.