Don’t look at the mannequins
The mannequins are there to create a vision, a story—a feeling. Don’t look at them. They tempt you. Men barely look at them, which is why you might notice that male mannequin displays are far less inspired than female ones.
Handle retail people with caution
It feels great when the retail person tells you how cute you are, and how pretty you’d look in this, and great that top could compliment it. When they come to your changing room it feels like you have your own personal shopper. But don’t give into the temptation. Men will tell the salesperson what they need, and when the salesperson suggests something else, they turn them down.