Maybe They’re Born With It: Our 10 Favorite Black Beauty Ambassadors

October 25, 2016  |  
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On October 18 Ciara was named Revlon’s new Global Brand Ambassador, much to the excitement of her fans.

Whenever a Black face is chosen to represent a beauty brand that’s recognizable all over the world, it’s a big deal, and, thankfully, we’re living in a time when many brown beauties have been chosen to do just that. Here’s a look at some of our favorite Black beauty ambassadors of today and all time.

Halle Berry

Halle Berry became a spokseperson for Revlon back in 1996 and after her Academy Award win, the brand had to pay big bucks to keep her. Berry renewed her contract in 2004.

Lupita Nyong’o

As soon as Lupita won an Oscar for 12 Year’s a Slave, Lancome capitalized on the Kenyan actress’s budding fame and named her the new face of their brand in 2014.


Aww remember this cut and how innocent Rihanna was when she was the face of CoverGirl’s new mascara and lip glosses back in the day?

Janelle Monae

Janelle Monae’s characteristic red lip was begging to be endorsed and Cover Girl did just that.

Queen Latifah

Queen Latifah didn’t just become a Cover Girl, she got her own collection, appropriately titled, The Queen Collection.

Zendaya Coleman

Noticing a trend here? Cover Girl knows what’s up! That’s why they brought Zendaya on as a new face in 2016.


We’d say choosing Beyoncé for a lip color branded as infallible was a pretty smart move on L’Oreal’s part.

Kerry Washington

We’d expect nothing less than conscious cosmetics from Kerry Washington who promoted Neutrogena’s healthy skin line of foundations in early 2016.

Zoe Saldana

In 2014 L’Oreal tapped Zoe Saldana as one of three multicultural women to promote its True Match line of foundations. The other two were Yonce and J Lo.

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