H&M Under Fire After Racist Comment In Response To Lack of Diversity In Marketing Campaign
Inequality in the fashion industry is nothing new, but every so often one major brands gets caught in the crossfire of the heated topic.
Most recently, mass retailer H&M rubbed many the wrong way with a Twitter comment that suggested white models portray a more “positive image” for the brand, according to Eyewitness News.
The apology came after social media user, Tlalane Letlhaku, tweeted H&M South Africa, asking the store to please include black models in their store campaigns to appeal to everyone.
//platform.twitter.com/widgets.jsH&M tweeted back that its workers make selections that “convey a positive image” in its stores. Check out H&M’s full apology below: