Babar is Coming to Your Smartphone
Jean de Brunoff ‘s lovable elephant Babar is getting hi-tech. GalleyCat reports that the storybook character is getting his own app, bringing the joy of a classic series to a new, plugged in generation.
According to the press release,
Nelvana Enterprises and the Clifford Ross Company have partnered with Cupcake Digital and are working on enhanced story apps based on Babar and the Adventures of Badou, the 2011 animated TV series that is based on the original books. The apps will be adapted will be available this Fall in from iTunes, Amazon’s App Store, Google Play and Nook.
It’s great to see longstanding, popular brands change with the times. We know a new generation of kids will love Babar as much we did as kids!