On May 20 Domino’s will begin to accept pizza orders via tweets.
Since 50 percent of its orders are made through its digital website, Domino’s new “tweet-to-order” system is meant to be fast and customer-friendly. In order to ensure their order is put through correctly, customers will have to create a Domino’s “Pizza Profile.” In the profile, the customer will put his/her name, payment card information and Twitter Handle.
Afterward, in a tweet, the customer would have to add their Twitter Handle, pizza order, and the Pizza emoji along with the Domino’s Twitter handle.
Example: @TwitterName Pineapple And Pepperoni @Dominos
Domino’s is not the only corporation who is using emoji’s as a form of currency. This past Tuesday, MarketWatch reports that World Wildlife Fund (WWF) presented their latest campaign on Twitter for users to tweet endangered animals in the form of an emoji to raise awareness and funds for corporations.
And Starbucks tested its “Tweet-A-Coffee” program where its customers synced their Starbucks and Twitter accounts. If the customer actually used the program, they would receive a $5 Starbucks e-gift card.
Are you excited to use Twitter to place your next pizza order?
h/t Buzzfeed News