The Apple Watch is finally here. Well, sort of. The tech giant was right when it predicted it would sell out of its new watches.
Pre-orders for Apple’s wearable device began on Friday, but, as many Apple Watch hopefuls are discovering, shipping time frames have extended to June for several models. While it may still be possible for customers to get their hands on some models that are listed as shipping within four-to-six weeks, many current fall within the mid-range price offerings. It’s sent several customers to eBay where the wearable tech item is being offered for well above $1,000.
Orders poured in at 3:01 am ET, and the anticipated in-store pick-up or home delivery on April 24 quickly turned into extended wait times. This after the release of the company’s first consumer product in five years.
Apple Watch is available in three versions: Apple Watch, Apple Watch Sport and the pricey Apple Watch Edition. With that being said, you can choose from over 50 selections. The watch will cost from $349 (aluminum case, rubber band) to $17,000 (18 karat gold case, leather band with brass buckle).
One startup, San Francisco-based Lumoid, is offering consumers the chance to rent an Apple Watch. Let’s say you wanted to rent the Sport edition, it’ll cost you $45 for one week. If you then wanted to purchase it, $25 would be applied to the final purchase. The 18-karat gold watch, which runs for around $10,000, isn’t available for rent.
Customers are able to try the device on at the Apple Store after making an appointment. Don’t expect to place one on your wrist unless you’ve secured a 15-minute slot through Apple’s concierge service online, or the Apple Store app on your iOS device. You won’t be able to test out the Apple Watch Edition in most stores.
So, what can we expect from sales?
“We believe the watch is going to be a huge category—10 plus percent of Apple’s business—but it’s going to take six quarters to get there,” says Gene Munster, a senior research analyst at Piper Jaffray, on CNBC’s The Tech Bet.
It’s difficult to measure Apple Watch demand given that the exact supply figures aren’t available. However, it is safe to say that the demand for Apple Watch is there. Analysts believe the initial financial impact will be moderate. As developers begin to launch apps for the newest wearable tech gadget, greater financial opportunities will arise.
Do you plan on purchasing/renting the Apple Watch? Let us know in the comments section.