Starting this summer all new music releases will be available on Fridays. Tuesdays had been the day for new releases, but the worldwide music industry has decided Friday — the day most music buyers get paid — makes more sense. Seems like a smart move since consumer research has found that Friday and Saturday were the days consumers would be most likely buy new music.
The decision to shift days was announced recently by the International Federation of the Phonographic Industry (IFPI). Based in Britain, IFPI, which acts sort of like a United Nations for the music business industry, also says the move will help fight piracy since albums often come out first internationally before being offered in the U.S., reports Rolling Stone.
The new day will also allow artists to focus their social media campaigns more effectively, since their CDs will be released the same day worldwide.
The IFPI made the decision after talking to artists, unions, labels, and retailers. Even the Music Business Association, which represents U.S. music retailers along with such companies as Spotify, Rdio, supports the initiative.