Jay And Bey Release New On The Run Tour Trailer Amid Poor Ticket Sales

June 18, 2014  |  

Last month, most of us were left mesmerized when Jay Z and Beyonce released their On The Run concert trailer. The first celebrities to market a tour series in such a way, we reported:

“The clip  features cameos from a number of A-List actors including Don Cheadle, Sean Penn, Jake Gyllenhaal, Blake Lively and few other familiar faces. The “movie” could easily serve as the next big summer blockbuster; there’s sex, drugs, guns, strip clubs, and money.True to their Bonnie and Clyde style, Beyonce is featured both firing and dodging bullets proving that Jay’s baby mama may in fact roll harder than a lot of men. If she’s not doing a sexy striptease for her man, she’s in a line-up next to Kidada and Rashidah Jones all bloodied and bruised. Jay-Z of course can be seen making deals over large amounts of money, talking bad-guy business with Sean Penn and getting his bullet wounds sewn up by his ride-or-die.”

Fans loved the “coming never” movie trailer so much, they launched a petition for “Run” to become a full-length movie. Although there is no word if “Run” will ever make it to the silver screen, Hov and Yonce recently released a looped trailer for French fans for their upcoming Parisian concert. In this trailer, the original clips are used (at a faster pace). This trailer focuses more on the Carters as they dodge bullets, rob a bank, and Beyonce does a sensual strip tease. As for the background music, their hit duet and tour’s namesake “On The Run” can be heard as Jay Z tells the audience “She fell in love with the bad guy, bad guy.”

Although it seems like fans are in love with the trailer, the tour’s ticket sales tell another story. Their first stop on the tour- Miami is on June 25 but the two hit Grammy winners failed to sell out the arena despite the tour being days away (June 25). The International Business Times spoke to showbiz411.com’s Roger Friedman and he notes, the Carters have over saturated their fans with their talents and life. “Jay Z played a year-long tour with Justin Timberlake, for an album– “Magna Carta Holy Grail”– that was given away for free by Samsung. Beyoncé already toured. She just finished the worldwide “Mrs. Carter” tour in March 2014.” 

There has even been speculation the SolangeGate attack was a publicity stunt to increase ticket sales since the elevator footage was released the same week as the “Run” concert trailer. What do you think?
Below is the new French trailer for their Paris concert.

Here is the original; Do you think the Carters would go to such great lengths to sell tour tickets?

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