Tweets To Shop For: Amazon Launches Online Shopping Deal With Twitter

May 6, 2014  |  


Calling out shopping junkies! Together, Twitter and Amazon have joined forces to bring you: #AmazonCart. According to AllTwitter, the hashtag allows shoppers to put products in their Amazon cart. The process works as such: if  users see a tweet that contains a product, they respond to the tweet using the hashtag. Thereafter, Amazon will contact the client on Twitter and will also email a confirmation email. For consumers who are interested in using this, they would have to connect their Twitter account to their Amazon account. This special feature is only available for users in the United States.

Although this process sounds amazing, Gigaom reported, all purchases clients tweet to Amazon are public unless they make their Twitter account private. Another hiccup in the system: sometimes the Twitter handle @MyAmazon customer service does not work.

The purpose of the partnership is to play on the impulse of buyers and those who follow their favorite brands. Therefore, users will not become distracted by switching apps on their digital device. This also allows Twitter to carve out a special niche for themselves to entice investors interested in aspects of e-commerce.

Below is the commercial for this social media service. Look like something you might find useful?

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