How Instagram Led To A New Job For One Woman & How Social Media Is Becoming Vital To The Hiring Practice

April 17, 2014  |  

People are generally concerned about potential employers checking out their Instagram pages, what with embarrassing party pictures and all-too-personal status updates. But the social media platform may help you land a job as well.

Instagram is actually becoming vital to the hiring process, especially if you are in a creative field, reports Fast Company.  People are using Instagram to show off their creative skills instead of opting for the more traditional portfolio.

This recently worked for one woman. Bradford Shellhammer, Fab co-founder and BackCountry creative director, hired designer Hannah Perinne Mode after being impressed by her Instagram feed. Mode, who opened her Instagram account about 2 1/2 years ago, now works as a creative manager and design lead at the consultancy, reports Business Insider.

Mode used Instagram to start her “Drawing a Day” project, which led to her hire.

“Instagram is a great way for me to share that visual component of my life, and not everything that I put out is a masterpiece by any means and it was a really good lesson to learn how to create things for the sake of creating,” said Hannah. “It is really helpful for me because I’ve had a lot of people contact me based on that project… I’ve had a lot of clients starting to ask me more for the hand drawn feeling in a way that I hadn’t experienced before. Even though I didn’t intend for it to be a way to get work, it’s sort of a pleasant consequence of it.”

Instagram provided her with a way to showcase her skill and her portfolio to those who would be interested. The same can be said for Pinterest, which is the perfect place to show off your fashion design skill, your culinary prowess, or any other creative passions you may have.

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