Above The Fold: 10 Tips For Pitching Your Business To The Press
With any professional relationship, it’s important to tread lightly and not overstep your boundaries (i.e. spamming reporters and bloggers). As you learn how to interact with individual reporters, that information will help you navigate the industry as a whole. Pay attention. Ask questions. Nurture your relationships. And, always add value to your network of reporters and slowly but surely you’ll start to see your name in lights.