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For many business owners, getting mentioned in the media, whether it’s a solo profile story or just a mere shout out, can be a pretty big deal. But, if you don’t have the budget to hire a publicist or retain a PR firm pitching your business to the press can seem like a daunting task.

This guide will give you some practical tips that will help you and your team get started. So if you’re pitching to the local newspaper, your favorite business magazine or the Today show, you’ll be well on your way to getting that front page love you deserve and desire.

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