MN Business Tip Of The Day: Tweet Your Way To The Top

January 31, 2014  |  


Ask yourself, “Am I using Twitter efficiently?” While some use Twitter as a fun form of social media interaction and many more use it as a means of promoting a business, there is still room for those of us who fall somewhere in the middle.

Working at your 9-to-5 doesn’t mean there aren’t ways to use Twitter to give your career a nudge. One of the best things to do is begin following people within your industry: people in your upper-management team, co-workers, and even customers who patronize the company you work for. This will give you insight into the minds of those you serve as well as the people you work with each and every day.

Using will help you find high-profile people in your industry to also follow. Joining topic lists for your industry is another good idea to get aware of what is going on. Join in discussions about hot or trending topics for which you have a great deal of knowledge or passion for. Pepper your discussions with hashtags to allow others to easily find you and bring you to the forefront of searches. Tweet something fresh at least twice a day to remain part of the conversations going on within your industry. By fostering your presence online you can cultivate the image of being an expert in a particular area, which will go a long way toward propelling your career.  

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