Parents Television Council Not Gaga Over MTV’s Continuous “Sexual Exploitation Of Young Women”

August 27, 2013  |  

While you’d be hard pressed to find anyone who was satisfied with the strange performances that took place during MTV’s Video Music Award’s Sunday night, besides Miley Cyrus Perhaps, one organization has noted a particular distaste for the acts that graced the stage at the Barclay Center. As a result of the booty cheek brigade we witnessed during the VMAs, courtesy of Miley and Lady Gaga, the Parents Television Council (PTC) has issued a statement condemning MTV and the aforementioned singers.  PTC Director of Public Policy Dan Isett said specifically in the release:

“MTV has once again succeeded in marketing sexually charged messages to young children using former child stars and condom commercials — while falsely rating this program as appropriate for kids as young as 14. This is unacceptable. This much is absolutely clear: MTV marketed adults-only material to children while falsely manipulating the content rating to make parents think the content was safe for their children. MTV continues to sexually exploit young women by promoting acts that incorporate ‘twerking’ in a nude-colored bikini. How is this image of former child star Miley Cyrus appropriate for 14-year-olds? How is it appropriate for children to watch Lady Gaga strip down to a bikini in the opening act? How is it appropriate for 14-year-olds to see a condom commercial and a promo for an R-rated movie during the first commercial break?

“This content would likely not be given a forum if it were on a broadcast network,” the statement continued. “Yet MTV continues to push limits because it’s a cable network. But that does not mean MTV’s decisions have no consequences, especially for the millions of children who were targeted by MTV. We urge Congress to pass the Television Consumer Freedom Act which will give parents and consumers a real solution for future MTV VMA programs – the ability to choose and pay for cable networks that they want vs. having to pay for networks they don’t want. After MTV’s display last night, it’s time to give control back to consumers.”

I want to support PTC, but whenever these debates over whether certain content is appropriate for children arise, my first thought isn’t to blame a network, it’s to tell parents they should be monitoring what their children are watching. After all, parenting is their responsibility, not MTV’s or any other network’s. Furthermore, Miley is not 14, she’s a 20-year-old adult (in the legal sense at least). It would be nice if teens could look up to her, but the fact that they can’t — or shouldn’t — is Miley’s choice not MTV’s fault. And to that end, both she and Gaga chose to perform scantily clad. I’m pretty certain no one at MTV encouraged that shell thong Lady Gaga sashayed around in during the awards ceremony. And while I’m also certain they weren’t mad at it (ratings!), this statement from PTC seems misdirected and quite frankly ineffective. What do you think?

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