The Do’s and Dont’s Of Creating A Stellar LinkedIn Profile
DO create a unique URL
By default, LinkedIn assigns everyone with a long URL that can be annoying to memorize. When creating your profile, you want people to find you with ease so establish a custom URL that is unique to you (and professional). You can do this by clicking “Edit” on your profile. From there, you will notice a small “edit” hyperlink next to your current LinkedIn URL. Click on “edit” and you will see a prompt on the right sidebar to customize your public profile URL.