All Roads Lead to Africa: Microsoft To Invest $75 Million to Boost African Small Businesses

February 7, 2013  |  

It seems as though all the major firms are becoming more and more aware of the business opportunities in Africa. We recently reported that Intel is brining the YOLO cell phone to Africa, and now another large tech firm is taking advantage of the technology market on the continent.

Bloomberg reports that Microsoft is starting a $75 million program to stimulate small business progression in Africa. The company’s 4Afrika initiative is expected to put over one million African small businesses online over the next three years. There will also be business training for over 200,000 people, an online hub for application development and business networking.

Furthermore, Microsoft plans to sell tens of millions of smartphones, computer, and other electronic devices at bargain prices. Many tech companies are trying to get a piece of the pie, since Africa is expected to have the fastest mobile phone connection growth over the next five years based on research from Chicago-based consultancy A.T. Kearney.

Something else worth mentioning is that currently about 100 million of Africa’s one billion people have access to the Internet. That number is expected to grow in multiples according to Googlewho expects to see a return on investment by 2017.

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