The Force is With Them: Disney Buys Lucasfilm for $4 Billion
Disney, flexing its financial muscles, has purchased Lucasfilm from its owner, George Lucas, for $4.05 billion. Lucas, of course, is responsible for the much-loved Star Wars films and Red Tails, last year’s film about black pilots in World War II. Lucas says he’s going to give up the daily operations of the company and, yeah, I’m sure he is. He was 100 percent owner of Lucasfilm, so cha-ching!
The Walt Disney Company has spent more than $11 billion in acquisitions since 2006, first of Pixar Animation Studios, then, in 2009, of Marvel Entertainment. According to The New York Times, the Lucasfilm acquisition was a surprise, announced while the New York Stock Exchange remained closed in the wake of Hurricane Sandy. The sale includes other parts of Lucas’ empire, including Industrial Light & Magic, his special effects operation.
Adding to the excitement is the news that there will be a new Star Wars movie in 2015, with more films coming every two to three years after. The next movie is currently named Star Wars: Episode 7. Not so creative but the kids in the video below don’t really care (c/o Business Insider).
“Traditionalists are going to scream in horror at this news, but there is a silver lining. The new films will not be produced by George Lucas – who lost his touch a long time ago,” reads a separate Business Insider story.
This might be my only problem with the acquisition. With one mega-company owning everything, a blandness can set in across the industry. Will next summer’s popcorn movies be completely imagined by Disney employees? Will all our imaginations be captured by one wealthy corporation? Blech.
Besides that, maybe Lucas lost his touch, but there’s nothing that says Disney will re-invigorate the franchise. In fact, as evidenced by Pirates of the Caribbean, Disney has a tendency to suck the life out of some really great movie series.
Oh well, they can’t take YouTube away from us. Because I know you want to watch it again, scroll a little further down to watch a kid go ham with a “light saber.”