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You’ve opened the door to your brand new business. Now you have to get people to walk through it. One way to drive attention (and traffic) is with the local news.

However, the competition for attention from local media is stiff. They’re getting pitched left and right, not to mention all of the  breaking news they have to cover.

“Create an experience that will attract many people from the city, and guarantee an audience by requiring an event sign up page or RSVP that will enable you to know how many people you are expecting,” suggests Black Enterprise. This is just one of the four tips that the outlet offers for getting your business some local buzz.

Also, once you get some attention, don’t stop there. Keep the relationship going.

“Once you see the news segment online, be sure to tweet the link and share it with your friends, Facebook followers and other networks,” the article says.

For more, click through to BlackEnterprise.com.

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