Joseph Saulter started Entertainment Arts Research, Inc. (EARI) to provide gaming services to neglected markets. The work is varied. An interest in spirituality led to the development of ‘Universe of Faith’, a virtual world experience, and a series of martial arts games commissioned by a Chinese organization, give an idea of the range. An educator in addition to being an entrepreneur, Saulter has taught at the The Art Institute of Atlanta and American Intercontinental University, in addition to authoring several game development textbooks for McGraw Hill. But there’s more to life than gaming for Saulter. Earlier this year the veteran musician launched a Christian label, rounding out several musical enterprises managed by University of Faith, an EARI subsidiary.