(TriceEdneyWire.com) –NAACP President and CEO Benjamin Todd Jealous admits that “a grave mistake was made” right under his nose when advertising inserts were placed only in White newspapers on the eve of the organization’s annual image awards, which aired March 4. Danny Bakewell, chairman of the National Newspaper Publishers Association (NNPA), a federation of more than 200 Black-owned newspapers, is demanding justice.
“If the NAACP desires to advertise with the white press, they need to understand and experience the repercussions of going outside of their “house” (The Black Press). The NAACP needs to know that by ignoring the Black Press they are ‘cutting off their nose to spite their face,’” Bakewell said in a March 7 letter to NNPA publishers, obtained by the Trice Edney News Wire. “We have marched side by side with them and been their voice in the African American community. It is truly disheartening to be on the battlefield with someone and not be able to share in the spoils.”