7 People Who’ve Turned Reality TV into Business Opportunity

March 4, 2011  |  

(Black Enterprise) — When one thinks of reality TV, the first thing that often comes to mind is dramatic love triangles, sensational catfights, and psuedo celebrities. But with the return of The Celebrity Apprentice on NBC March 6, 2011, we decided to round up a group of savvy Black professionals who changed the face of this genre, making real-life power moves and showing how media exposure and business success can go hand-in-hand.

Kwame Jackson, The Apprentice:  This New York-based entrepreneur took his exposure from the hit Donald Trump-helmed show, The Apprentice and ran with it, becoming a highly sought after public speaker and media personality. Founder of Legacy Holdings L.L.C., Jackson also branched out into the fashion world, launching his own line of neckwear, Krimson by Kwame, an Oprah favorite.  A former Goldman Sachs professional, this first-season alum’s ties have been worn by dapper men from New York Mayor Michael Bloomberg to ESPN’s Tony Reali.

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