Entrepreneur Spotlight: Black Women-Owned Stores Provide Pleasant Alternatives

December 14, 2011  |  

Tameka Raymond made her foyer into fashion as a stylist to the stars. She’s offered her impecable fashion sense to Lauryn Hill, Mary J. Blige, Jay-Z and ex-husband, Usher. Now Raymond can add boutique owner to her resume. Estella, opened in Atlanta and welcomes clients with an atmosphere that includes comfy sofas, flat screen TVs, and floral arrangements that accent the apparel and accessories made by Yves St. Laurent, Missoni, and BCBG among others. Raymond also offers gift with a conscience. Twenty percent of customers purchases help fund Raymond’s non-profit organization, Lost Ones Foundation for at-risk girls.

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