A Peek at the Business Side of Online Dating

February 15, 2011  |  

(AdAge) — Internet wisdom shows that the number of people scrambling for romance via online dating starts growing in November and peaks at Valentine’s Day.  “People realize sitting around the Thanksgiving table with their family and think, ‘Hey, I don’t have my other half’ or ‘My sister’s married and I’m not,’ so it’s a cyclical event,” said Mark Brooks, dating industry consultant at OnlinePersonalsWatch.com.

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