A Black Groupon Emerges
by Selam Aster
Ever since Groupon popped up on the scene, there have been tons of copycats. Most recently, a culturally targeted copycat has emerged by the name of Black Biz Hookup – a very welcome addition to black business owners. Black Biz Hookup offers daily deals via email to customers from Black-owned businesses in major cities.
We give the company an A for concept as this offers a wonderful solution to the whole idea of “buying black” and reinvesting in our communities. But we must give it a C, for now, for organization. Amidst news of their launch, their site has been periodically going down, preventing many from signing up for their daily deals. Also, when you search for the company, the first search result you get is that of its facebook page, with its company page nowhere in site. Most black people know that poor execution and infrastructure plagues many black businesses, unfortunately, and we would have liked to see Black Biz Hookup get off to a proper and professional start. Visit their website to learn more about the company and sign up for their deals.